Data Driven
Succeeding with data isn’t just a matter of putting Hadoop in your machine room, or hiring some physicists with crazy math skills. It requires you to develop a data culture that involves people throughout the organization. In this O’Reilly report, DJ Patil and Hilary Mason outline the steps you need to take if your company is to be truly data-driven—including the questions you should ask and the methods you should adopt.
You’ll not only learn examples of how Google, LinkedIn, and Facebook use their data, but also how Walmart, UPS, and other organizations took advantage of this resource long before the advent of Big Data. No matter how you approach it, building a data culture is the key to success in the 21st century.
You’ll explore:
- Data scientist skills—and why every company needs a Spock
- How the benefits of giving company-wide access to data outweigh the costs
- Why data-driven organizations use the scientific method to explore and solve data problems
- Key questions to help you develop a research-specific process for tackling important issues
- What to consider when assembling your data team
- Developing processes to keep your data team (and company) engaged
- Choosing technologies that are powerful, support teamwork, and easy to use and learn
Reviews (62)
Data Driven goes nowhere
I expected great things from a book subtitled "Creating a Data Culture." I hoped to read the vision of two data science leaders and glean insight about team and organizational strategies. What I found instead was an uninspiring account of daily tactics used by data technicians and old examples of the decisions driven by data. Furthermore, in these examples, they do nothing to support their claim that data had anything to do with the success to which they link it. Grammatically speaking, their paragraph has "no data" to support their broad generalizations. Additionally, in at least one example (GE Aviation), their claim is either false or so vague or poorly communicated as to give it the appearance that it is false: it's their suggestion about the use of GE's jet engine data that fails to meet muster. I can say this as an experimental test pilot, mathematician, engineer, and published industry expert. Finally, their recommendations for "data processes" fall flat. Their recommendations sound more like tactics, something to add to a daily to-do list than processes. They share their own experience rather than broad, far-reaching advice.
Data Driven Principles
Data access, data democracy, open data driven discussions, dashboards, asking the right questions and using accessible tools and accurate sources of clean data are critical to true data driven organizations. As data becomes easier to gather and analyze, the approach to its use is critically important. This series is a good business oriented approach to data science. Good read.
Easy Read with A LOT of Great Information to Chew On
I'm wrapping up a data science degree and really want to have an impact on the data culture where I work. This book is a short read with A LOT of GREAT information to take away and discuss with management. I'm even considering stepping out of my comfort zone and buying several copies to distribute to leadership in the hopes of sparking discussion.
Practical and interesting
This book is a good read to know how to learn a data cuture in any organization and how to allow people across the business participate in the data driven transformation.
Nice intro from fresh angle
This flowing quick read provides introduction on the topic from fresh angle, ie. it does not focus on tooling but practices. Understandable to general business public, not only IT guys and gals
Excellent
It's a must read for non Data Scientist that want to start a data strategy within the company, and a must read for Data Scientist to develop strategies to leverage business results.
Awesome thumbs up
Short and on point. I would recommend this book to everyone. Not only for professionals.. If you own a business you probably should read this too
Good one
Data development teams and data leads do analyze data to get insights.the book presents the usage of data by using simple sc3narios
Concise and well written
Very well written and concise. Many usable points included in this book. Can tell the authors have actual experience with business intelligence
Nice book
If you want to know why your boss is talking about “data driven decisions”, you should read it. That is my reason to read it.
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